PR and Marketing for Healthcare & Wellness Brands

The healthcare and wellness space is more competitive than ever—and earning trust takes more than expertise. At UpSpring, we help practices and wellness brands stand out with PR, branding, and digital strategies that build visibility, establish credibility, and drive growth—connecting you with the patients, consumers, and communities that matter most.
Marketing Services for Healthcare & Wellness Brands
PR and digital strategies that increase awareness, generate leads, and turn trust into action.

Trying to attract more patients? Launching a new wellness product? Need to build credibility in a crowded space? Our expert team creates tailored strategies that increase visibility, earn trust, and drive growth—connecting with the audiences that matter most to boost awareness, generate leads, and build lasting loyalty.
PR/Media Relations
Visibility builds trust—and trust drives action. We secure strategic media placements, expert interviews, and thought leadership features that position your brand as a credible voice in healthcare and wellness. Whether it's spotlighting physician expertise or showcasing product innovation, our media strategies help you reach the right audiences through respected health, lifestyle, and industry outlets—all while ensuring compliance with privacy standards and brand integrity.
Award Submissions & Accreditations
Third-party recognition builds authority. We craft persuasive submissions for industry awards and professional accreditations that highlight your brand’s outcomes, innovation, and impact. From “Top Doctor” awards and national health rankings to wellness certifications and product recognitions, we help you earn and amplify achievements that build credibility and set you apart in a competitive marketplace.
Influencer Partnerships & Community Outreach
We connect your brand with trusted voices—health experts, patient advocates, wellness creators, and community leaders—who authentically share your story. These partnerships drive awareness, spark engagement, and build trust through real-world endorsements, social content, and community outreach that moves the needle with the audiences who matter most.
Branding & Creative
From your logo to your tone of voice, your brand should inspire confidence and connection. We develop visual identities and messaging that communicate professionalism, purpose, and compassion—whether you're a care provider or a wellness innovator. By aligning your brand with your audience’s values, we create emotional resonance and lasting impact across every touchpoint.
Website Development
Your website is your most powerful marketing tool—and often your first impression. We design SEO-optimized, user-friendly websites that are built to convert. Whether integrating appointment scheduling and physician bios or showcasing wellness products and educational content, our sites are tailored to deliver a seamless experience that builds trust and drives action.
Lead Generation
We create campaigns that attract, capture, and nurture the right leads. By combining SEO, paid search, landing pages, and targeted offers—from seasonal health campaigns to exclusive wellness promotions—we generate qualified interest and turn visitors into loyal patients or customers.
Social Media
Social media is where trust is earned in real time. We develop strategic content and paid campaigns that position your brand as helpful, credible, and community-oriented. Whether educating on health topics or engaging lifestyle-conscious consumers, our strategies drive visibility, engagement, and growth.
Go-To-Market Strategies
Launching a new service or product? We build integrated go-to-market strategies that combine PR, influencer partnerships, digital campaigns, and brand storytelling to create buzz and build momentum. Every launch is backed by insights and tailored to reach the audiences who matter most—when it matters most.
Audits
UpSpring’s audits for healthcare practices examine the entire patient journey, from SEO rankings to the user experience on your website.  From web and content performance to brand positioning and SEO, we deliver actionable insights that sharpen your strategy and strengthen your competitive edge.
Paid Ads
Our paid advertising campaigns cut through the noise to reach your target audience—whether they’re searching for care or seeking a better lifestyle solution. With a strategic mix of search, display, and social ads, we maximize visibility, drive traffic, and deliver measurable ROI.
Content Marketing
We turn your expertise into compelling content that educates, builds authority, and drives conversion. From patient stories and blog posts to expert tips, guides, and wellness insights, we help you lead the conversation—and the market.
P.S. No catch. No pressure. Just expert insights to help you improve your website—whether we work together or not.
Marketing That Builds Trust and Grows Healthcare & Wellness Brands
PR and digital strategies that increase visibility, connect with patients and consumers, and drive measurable growth.

In today’s health-focused marketplace, expertise alone isn’t enough—it takes strategic marketing to earn trust and drive action. At UpSpring, we help healthcare practices and wellness brands turn clinical credibility and product innovation into compelling stories that resonate with the patients, consumers, and communities you serve.

From practice launches to product rollouts, we create integrated campaigns that boost awareness, generate qualified leads, and build long-term brand equity. Whether it’s securing media coverage that builds authority, partnering with influencers who inspire, or creating content that educates and converts, we help you connect with the people who matter most.
“It's amazing to have everything under one roof; it's the only way it should be done. Everything works together in a cycle, it's seamless.”
DAVID SHOVE-BROWN, //3877

We've done it before and we'll do it again.

130+
Clients
89B+
PR Impressions
8.2M+
Paid Ad Impressions

Is it your turn?

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CASE STUDY: SOAKE POOLS

Big ROI through PR & Paid Ads for Soake Pools

Soake Pools partnered with UpSpring for a rebrand, website revamp, and a strategic mix of PR and paid ads. With geo-targeted campaigns and media outreach, we elevated brand visibility and drove high-intent leads in new markets. A blend of evergreen and influencer-led strategies helped Soake achieve exponential revenue growth while maximizing ad spend efficiency. The result? $1,712,108 in revenue from just $17,139 in ad spend—delivering massive ROI while fueling Soake’s market expansion.

The Results?

9,989%
Return on
Ad Spend
67%
Increase in Geo-
Targeted Leads
1.1B+
PR
Impressions
235+
Press
Placements
Healthcare & Wellness Brands Ask—We Answer.
Growing visibility and building trust in the healthcare and wellness space requires more than a one-size-fits-all strategy. Whether you're launching a new service, scaling a wellness product, or establishing your team as thought leaders, here are answers to the most common questions we get about securing media coverage, earning recognition, and driving measurable growth.

What sets UpSpring apart from other PR and marketing agencies?

We’re not a generalist agency—we specialize in industries where credibility, education, and trust drive growth. With deep experience in healthcare and wellness, we craft campaigns that build authority, elevate your voice, and drive measurable results. From provider PR to wellness product launches, we combine industry insight with a data-driven approach to help brands grow, connect, and lead. We understand the nuances of patient and consumer behavior, regulatory considerations, and media trends—so you’re not just seen, you’re trusted.

What PR services does UpSpring offer for healthcare and wellness brands?

Our PR services get your brand in front of the media, experts, and communities that matter. We secure coverage in top-tier health and lifestyle publications, local and national media, and relevant industry outlets. Whether we’re pitching physician thought leadership, product innovation, or wellness trends, our media relations efforts are tailored to highlight your expertise and impact—always with an eye on compliance, clarity, and credibility.

How does UpSpring’s media relations strategy drive ROI for healthcare and wellness brands?

We deliver measurable ROI by earning coverage in the places your patients or consumers already trust. Media placements build brand awareness, strengthen SEO, and influence decisions about care and wellness. Our strategy ensures your story is timely, authoritative, and featured where it drives engagement—whether that’s patient bookings, product trials, or increased consumer confidence.

What marketing services does UpSpring offer for healthcare and wellness brands?

We develop integrated marketing strategies tailored to your goals and growth stage.

Our services include:

  • Go-to-market strategies for service or product launches
  • Targeted paid media campaigns to reach patients and wellness consumers
  • Social media marketing to build credibility and engagement
  • Email marketing that nurtures relationships and educates audiences
  • Content marketing that informs, inspires, and converts

Whether you’re scaling a wellness brand or growing a local practice, we make every touchpoint count.

What branding and creative services does UpSpring offer for healthcare and wellness brands?

Your brand is more than a logo—it’s how you’re perceived and trusted. We help healthcare and wellness brands define or refine their identity through thoughtful visuals and messaging. Our services include brand positioning, tone of voice development, logo and collateral design, and storytelling that reflects your values. Whether you're aiming to feel clinical and credible or calming and consumer-focused, we ensure your brand connects authentically.

What website development services does UpSpring offer for healthcare and wellness brands?

We build websites that position your brand as professional, approachable, and credible. Our websites are designed to support growth, drive conversions, and reflect your brand ethos.

Our process includes:

  • UX-focused design to guide patients and consumers seamlessly
  • Conversion-optimized content and clear navigation
  • SEO-driven structure to improve visibility
  • Integration with booking, e-commerce, or educational platforms

Whether your goal is appointment scheduling or product sales, we create a digital experience that works.

Can UpSpring create and manage a full marketing strategy for my healthcare or wellness brand?

Yes! We take a comprehensive, integrated approach—combining PR, digital marketing, influencer strategy, branding, and content creation. We manage campaigns from planning to execution, ensuring cohesive messaging and maximum impact. Whether you're launching a wellness brand, expanding a multi-location practice, or repositioning an existing offering, we create custom strategies that deliver results.

Can UpSpring help with rebranding an established healthcare or wellness brand?

Absolutely! Whether you're evolving your brand to reflect innovation, expanding into new markets, or modernizing your look and feel, we guide you through the rebranding process. We develop brand strategy, messaging frameworks, and creative assets that honor your existing equity while aligning with your future vision—ensuring your brand remains both recognizable and refreshed.

“The UpSpring team is top-notch in everything they do! Their attentiveness to our goals along with their deep bench of creativity, resulted in a very cool brand refresh and a next-level website. To top it off, they are fun to work with!”

Karen Larson, Co-Founder | Soake Pools

“The UpSpring team is top-notch in everything they do! Their attentiveness to our goals along with their deep bench of creativity, resulted in a very cool brand refresh and a next-level website. To top it off, they are fun to work with!”

Karen Larson, Co-Founder | Soake Pools

“The UpSpring team is top-notch in everything they do! Their attentiveness to our goals along with their deep bench of creativity, resulted in a very cool brand refresh and a next-level website. To top it off, they are fun to work with!”

Karen Larson, Co-Founder | Soake Pools

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